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Managing in a Globalized World

05 Aug 2019 - 07 Aug 2019
MDP Number : 10
Area : Strategic Management
Venue : XLRI Jamshedpur
Programme Directors : Manoj T Thomas

Introduction and Objective :

Firms are increasingly competing in a globalized environment. The impact happens at different level- globalized customers, culture, technologies, competition and opportunities.  However, managers of many firms do not yet factor in the global factor into their decisions. This program will focus on the different elements of a globalized market place and bring out the different dimensions of global interactions.

Methodology :

The program will use a mix of pedagogical tools including discussions, short cases, and activities /presentations by the participants.

Expected Participant :

The programme would be useful for participants from different functional areas from both senior and middle management levels and those who have to take strategic decisions in their current and expected roles.

Programme Contents :

The following aspects will be discussed during the programme

Global Mindset

  • Globalization and its impact- global competition, global markets
  • The global business environment
  • International market entry decisions- analyses and modes
  • International Business Strategies
  • Managing complexities in International Business- structure, culture and resources

Programme Directors :

Prof. Manoj Thomas

Duration :

August 05 - 07, 2019

Venue :

XLRI, Jamshedpur

Fee (per participant) :

Non Residential
Rs. 27,000/-
Service Tax extra, as applicable