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Operations, Production and Decision Sciences

Advanced certificate in Ecommerce Supply Chain Management and Analytics Batch-1

Though there are courses on analytics and supply chain in general, there is a need to use the analytical techniques in the context of e-commerce. This helps in developing the analytical skill sets for people specifically for decision making in e-commerce firms. In the present world, where data is valued as an asset, it is essential to use the data appropriately for the betterment of business.
Start date
15th April, 2023
Duration
6 months · 90 hrs
Advanced certificate in Ecommerce Supply Chain Management and Analytics
₹ INR 1,50,000 + Tax; USD 2200 & INR 15,000 + Tax; USD 200 (On-campus Immersion Fee)

Duration

6 Months(90Hrs)

Category

Operations, Production and Decision Sciences

Last Date to Apply

26th March, 2024

Program Directors

Course Details

Though there are courses on analytics and supply chain in general, there is a need to use the analytical techniques in the context of e-commerce. This helps in developing the analytical skill sets for people specifically for decision making in e-commerce firms. In the present world, where data is valued as an asset, it is essential to use the data appropriately for the betterment of business. The program is designed for developing participants to constructively use the techniques in their respective work areas. The program is tailored to address this gap between analytics and its application in e-commerce. Various cases and applications will be covered from different domains in e-commerce economy. To preside over a successful implementation of supply chain management and analytics techniques in the organization the managers must have a good understanding of the basics, and it is quite impossible to get a feel without getting one’s hands dirty. The tools that we will use are Python, R and Excel. At the end of this program, participants will be able to:

  • Identify areas in e-commerce organization where analytics can be used for improvement
  • Motivate participants having an analytics orientation to employ the same in the context of e-commerce
  • Develop employees in analytical e-commerce companies to increase their fit in the company
  • Help build data driven e-commerce organizations
  • Evaluate decisions based on analytical skills in e-commerce firms

Course Content

  •  Ecommerce Process and Business Models
  •  E-Commerce Revenue Models
  •  E-Commerce Payments & Security Systems
  •  Data Visualization and Storytelling for Ecommerce platform
  •  The art of storytelling with data
  •  Data visualization for Ecommerce – concept and application
  •  Data visualization for Ecommerce using Tableau
  •  Ecommerce infographics
  •  Basics of Statistics and Analytics for Ecommerce
  •  Basics of Probability & Probability Distributions
  •  Sampling & Hypothesis Testing
  •  Regression Techniques in E-Commerce Analytics
  • Category Management in Ecommerce Using Analytics
  • Introduction to Category Management
  • Market Basket Analysis
  • Recommendation Engine
  •  Online Consumer Insights
  • Segmentation and targeting
  • CLTV
  • Churn Analysis
  • Online conversion tracking
  • Multi-Channel Attribution
  •  Ecommerce Supply Chain Analytics
  • E-Commerce Procurement Analytics
  • Fulfilment Analytics
  • Optimizing Supply Chains in E-commerce
  • Mobile App Analytics for Ecommerce
  •  Mobile App Audience Analytics
  •  Conversion tracking in Mobile App
  •  Analyzing conversion funnel
  •  Mobile event set up and tracking
  • Social Media Analytics for Ecommerce
  • Understanding ecommerce consumer behaviour from social media handles (Facebook, Twitter, etc.)
  •  Text analytics for E-commerce
  •  Pricing and Assortment Analytics for Ecommerce
  •  Pricing structure in Ecommerce
  •  Demand prediction and impact on pricing
  •  Price optimization and dynamic pricing
  •  Assortment optimization

Who Should Attend

This course is aimed primarily at people employed at or willing to work at e-commerce firms, to equip them with necessary analytical skills for business benefit of e-commerce firms. This will enable the participants to make data driven decisions and fit themselves appropriately in the e-commerce economy.

Course Pedagogy

The primary method of instruction will be through LIVE lectures that will be beamed online via Internet to student desktops/laptops or classrooms. The pedagogy will comprise lectures, case walkthroughs, and analytical exercises imparted by XLRI’s faculty. Concepts will be explained using examples drawn from the real life. All enrolled students will also be provided access to the Cloud Campus through which students may access other learning aids, reference materials and assessments, case studies, projects and assignments as appropriate. Throughout the duration of the course, students will have the flexibility to reach out to the professors, real time during the class or offline via the Cloud Campus to raise questions and clear their doubts.

Assessment

A minimum of 70% attendance to the LIVE lectures is a prerequisite for the successful completion of this program. There are periodic evaluations built in throughout the duration of the course. These maybe in the form of a quiz, assignment, project, case studies or other objective/subjective assessments. The evaluations are designed ensure continuous student engagement with the course and encourage learning. Participants who successfully complete the same along with the requisite attendance criteria, an end course assessment and project work will be awarded a certificate of completion by XLRI. Participants who are unable to clear the evaluation criteria but have the requisite attendance will be awarded a participation certificate by XLRI.

Certification

Participants who successfully complete the course along with the requisite attendance criteria will be awarded a certificate of participation by XLRI.

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Programme Fee

  For Indian Participants For International Participants
Application Fee/Installment I Rs. 55,000 + Tax
At the time of Enrollment
USD 750
Installment II INR 47500 + Tax
On or Before: 26th March 2023
USD 725
Installment III INR 47500 + Tax
On or Before 26th July 23
USD 725

How to Register

To register for the Short Term Course, Ecommerce Supply Chain Management and Analytics (Batch 1) of XLRI, Jamshedpur;

  • Online Application - Candidates are expected to submit Online Application Forms along with the application Fees of Rs. 55000 + Tax (for Indian Participants) to register for the Short Term Courses offered by XLRI Jamshedpur in association with Talent Edge.
  • Registration - Candidates are requested to register by clicking on the Register button.
  • Payment - Online applicants may use their "Log in ID" and "Password" to make their payment online.
  • For the Credit Card Payment , the bank charges will be borne by the participants
  • Certificate will be awarded based on the financial clearance
  • Last date to apply - The last date for the payment of online application fees is 26th March 2023 .
  • Information details - Any application with incomplete information (eg: without photograph, educational details and details related to your work experience etc.) will not be accepted. Hence your application will stand cancelled .
  • Eligibility
    • For Indian Participants - • For Indian Participants - Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline with minimum 3 years of work-experience
    • • For International Participants - Graduation or equivalent degree from any recognized University or Institution in their respective country with 3 years of work-experience
  • Enquiry - Queries related to the course may be addressed to:
  • VIL Office:
  • 0657-665-3487 [email protected]
  • Mr. Susanta
  • 0657-665-3275

* Kindly keep the Registration ID & Password safely with you for any further correspondence with this regard.

*XLRI & Talent Edge reserves the rights to cancel the candidature of any candidate at any point during the Programme for any misconduct or misleading information.

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Life at Our Campus

Programmes at XLRI combine live online learning with time on the Jamshedpur campus, a green, historic setting where participants meet faculty and peers in person, join campus sessions and build a lasting professional network.

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